Episode V — Peddling Cereal to Children, Billboard Taxes & a special rating game

Real Talk T.O., Real Talk (Click on the logo or on the text Episode 5 to download)

Topics:

Is it wrong for advertisers to use cartoon characters on cereal boxes?
Should billboards be taxed to help fund art?
We’ll play “Overrated, Underrated, Properly Rated” with some issues of the day.
In Real Talk T.O., Real Talk overtime, available here, we talk about Twitter gaffes and why one online brand promotion agency just lost Chrysler as a client.

Host/Moderator:

Pierre Hamilton, Freelance PR/Social Media practitioner and all-around cultural curator

Guests:

Hunter Somerville, Advertising Creative (website)

Nimo Awil, Advertising Copywriter at Ogilvy One (Twitter handle: @ni_motjuste; Tumblr: mot-juste.tumblr.com)

Miguel Pacheco, PR Consultant at Hill & Knowlton

Required Reading:

Kids prefer cereal with cartoon characters on the box: study, here.
City could be out millions after court kills billboard tax (A hyperbolic headline since the tax still exists, only with new limitations), here.
Beautiful City, advocates of the billboard tax, here.

EMAIL ME AT > pierre.hamilton@gmail.com

TWITTER > @pierrehamilton